Google Core Algorithm Update: November 2024
Today we released the November 2024 core update. We’ll add it to our ranking release history page in the near future and update when the rollout is complete. For more on core updates: https://t.co/43pVoYH8k7 — Google Search Central (@googlesearchc) November 11, 2024 What are Core Updates? Core Updates are essentially designed to enhance the search […]
A Look Ahead To SEO in 2025
A New Way To Search Google’s been under a lot of scrutiny recently, as the company was found guilty in August 2024 of violating the US antitrust law and essentially monopolising search. A prime example is that Google is the default search engine on Apple iphones – a deal which prevented Apple themselves from creating […]
How to Spot a Bad SEO Agency: 9 Warning Signs to Watch Out For
1. They Guarantee Instant Results If an SEO agency promises to get your website to the top of Google search results overnight, that’s a major red flag. SEO is a long-term strategy. It involves optimising content, building high-quality backlinks, and improving site performance over time. Search engines like Google constantly update their algorithms, and climbing […]
Why Is Regular Content Important For SEO?
Content is the backbone of any successful SEO strategy. When done right, it helps search engines understand what your website is about, boosts your visibility in search results, and drives organic traffic. But there’s more to it than just adding keywords to your pages. 1. Content Helps Search Engines Understand Your Site Search engines like […]
Shopify and eCommerce SEO
Shopify SEO and eCommerce SEO have unique challenges and opportunities compared to traditional SEO for blogs, news sites, or service-based websites. While they share some common SEO principles, optimising an online store, particularly on a platform like Shopify, involves specific strategies tailored to the eCommerce space. Here’s a detailed look at the differences and how […]